bruh.® — Canada's First Meme-Born Lifestyle Brand
The culture chose us. Now, we own it. bruh.® is a registered Canadian trademark and lifestyle brand covering apparel (Class 25) and food & hospitality (Class 43), registered with CIPO. Born on the internet, built for reality.
Global Reach
bruh.® has documented cultural presence across 47+ countries, with two primary home markets: Canada and Pakistan. Over 2.1 billion tracked mentions in Canada alone in 2024.
Trademark Protection
BRUH actively protects its registered intellectual property across major marketplaces through documented evidence, enforcement, settlement, and licensing processes. The long-term focus is responsible IP commercialization through licensing, brand partnerships, and protected commercial use.
License the Brand
Licensing is open for the right partners in apparel, hospitality, and digital media. Apply for a licensing partnership.